Before we answer the questions of ‘what is SEO’ and ‘why is SEO important’, let’s look at why it is essential for your business to rank high in the search engine results pages (serps). Once we have done this, we will then outline why a realistic SEO strategy is vital...
In February 2015, Google announced their plans to make mobile-friendliness as one of their key ranking signals. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages...